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Website & conversion

Create an onsite popup

Design a targeted popup with reusable content blocks and safe display rules.

Available for a connected website or commerce workspace; publishing requires permission to change the selected destination.
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Expected outcome

What you’ll achieve

  • A targeted onsite popup that renders a complete default or personalized state, respects display frequency, and records its intended interaction.
Step by step

Follow the workflow

  1. 1

    Open Actions → Popups

    Create a popup for the selected connected website.

  2. 2

    Choose the objective

    Define whether the popup collects consent, promotes an offer, recommends a product, or guides visitors.

  3. 3

    Assemble the content

    Add text, imagery, calls to action, a subscription form, or a Products block. For personalized products, choose the behavioral or commercial source, quantity, presentation controls, and a non-empty bestseller, recently added, or static fallback.

  4. 4

    Set display rules

    Choose pages, devices, timing, frequency, and audience conditions that prevent an intrusive experience.

  5. 5

    Preview and test

    Review close behavior, focus, responsive layout, form submission, destinations, and repeated-view suppression.

  6. 6

    Publish and monitor

    Activate the popup after approval and compare views, interactions, and conversions against the intended objective.

Quality check

Verify your work

  • The popup appears only on the intended pages, devices, timing, and audience state
  • Close, CTA, form, and product destinations work in a clean browser
  • A low-history visitor receives the configured product fallback instead of an empty block
Troubleshooting

If something doesn’t look right

The popup does not appear

Confirm it is active, the website script is seen, targeting matches, and frequency suppression is not hiding it.

Products are empty

Verify active synchronized products, the selected source, and a usable fallback.

The popup repeats too often

Tighten frequency and visitor rules, then retest in a clean browser profile.

Scope

Limitations and safeguards

Limit

Browser storage, consent, blockers, identity, and page-script conflicts can affect targeting and frequency; product personalization is only as current as synchronized data.

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